A BID for Midtown

The Midtown Business Improvement District is an opportunity to strategically launch and implement a refreshed future for the spine of Fort Collins.

This initiative for district improvement will deliver a distinct identity for the district, signature events, activities and people-oriented uses to create a new retail and entertainment hub.

Download the Midtown BID brochure.

What is a Business Improvement District?

A BID is a local district financing tool used to help stakeholders collectively plan, fund, and implement services and improvements to their neighborhood.

  • Established by local stakeholders through a petition process and vote. Commercial property owners sign the petition and vote, alongside business tenants in a TABOR election
  • Raise money through an assessment on commercial property
  • Come together through the commitment of those invested in the area. Property and business owners produce the boundaries, budget, assessment rate, and plan.
  • Reinvest all money back into the area to fund collectively agreed-upon services.

Services to be funded by the Midtown BID

Midtown Promotion, Management, and Business Support

The Midtown BID board of directors will provide leadership and business support while creating strategic partnerships to leverage resources and advocate for businesses’ needs. 

Midtown Branding, Marketing, and Activation

Development of an authentic, compelling and clear brand identity and marketing plan for Midtown development for year-round programming, events, and activities.

Midtown Placemaking and Maintenance

Creation of a unifying aesthetic through addition of public realm amenities; way-finding signage and gateways, plants and flowers, sidewalk cleanup, and snow removal for a safe and vibrant environment.

BID Boundaries

The BID boundaries will include all commercial properties fronting College Avenue from Prospect Road to harmony Road, as well as Foothills Mall parcels fronting Foothills Parkway.

BID Assessment Rate + Budget

Only commercial property is assessed in a BID. The assessment rate for the Midtown BID is $10 per linear foot fronting College Avenue within the BID boundaries.

The first-year budget is approximately $300,000, which is leveraged with additional projects funded by the City of Fort Collins.

BID Governance + Term

The Midtown BID will work in conjunction with the South Fort Collins Business Association (SFCBA), a 501(c)(6) organization that supports the development of Midtown Fort Collins to deliver its services, hire staff, and governed by a nine-member board of property and business owners.

The BID will have an initial 10-year term, after which stakeholders can ask City Council to renew the BID by ordinance.

BID Creation Process

The BID creation process includes 3 key steps:

  1. Bid Petition: Signatures from BID commercial property owners representing over 50% of assessed value and over 50% of acreage must be obtained.
  1. Public Hearing: A public hearing at Fort Collins City Council will allow for public comment on the proposed BID once petition requirements are met.
  1. Vote: A mail ballot to BID electors must yield simple majority support for the BID.

Business Improvement District Board of Directors:

Carrie Baumgart, Markley Motors

Mike Dellenbach, Dellenbach Chevrolet

Lauren DeRosa, Wild Birds Unlimited

David Fritzler, BBVA Compass

John Gaffney, Foothills Mall

Luke McFetridge, NewMark Merrill

Spiro Palmer, Palmer Properties

Rayno Seaser, The Egg & I

Steve Taylor, Hot Corner Concepts

>> For more information, contact

Luke McFetridge – South Fort Collins Business Association President

(970) 692-1310

Download the BID brochure.